
Leonardo AI pricing & review
Feature-rich image platform with a generous free tier, custom model training, and game-asset focus.
Last checked July 24, 2026
Overview
Leonardo AI pairs strong image models (Phoenix, FLUX) with a real free tier — 150 tokens daily — and tools Midjourney lacks: custom model training, a canvas editor, and 3D texture generation. Paid plans: Apprentice $12/mo, Artisan $30/mo, Maestro $60/mo, with ~30% annual discounts.
Feature highlights
- 150 free tokens daily
- Custom model training
- Canvas editor
- Multiple models (Phoenix, FLUX)
- 3D texture generation
- API access
Pros and cons
Pros
- Best free tier in the category
- Model training included from $12
- Broader toolset than rivals
Cons
- Free generations are public
- Token math takes learning
- Aesthetics trail Midjourney slightly
Best for
Leonardo AI is best suited to game developers and designers who want control and a free tier. If that matches your needs, the free plan is a low-risk way to try it.
Leonardo AI comparisons
Leonardo AI FAQ
Does Leonardo AI have a free plan?
Yes. Free plan with 150 tokens/day (roughly 5-10 images).
How much does Leonardo AI cost?
Leonardo AI starts at $12/mo (Apprentice). Annual billing saves ~30%. Tokens don't roll over. Paid plans make images private. The highest known plan is $60/mo (Maestro).
Who is Leonardo AI best for?
Leonardo AI is best for game developers and designers who want control and a free tier.
Does Leonardo AI offer an API?
Yes, Leonardo AI provides API access for developers.
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