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Magic Hour pricing & review

All-in-one AI video platform: text-to-video, image-to-video, face swap, lip sync and editing on one credit plan.

Last checked September 27, 2026

Overview

Magic Hour puts several video workflows (text-to-video, image-to-video, face swap, lip sync, talking photos and editing) and image and audio tools behind one credit balance. Creator is $12/mo billed yearly ($19 monthly), Pro $25/mo yearly ($39 monthly) and Business $66/mo yearly ($99 monthly). Credits are granted per year on annual plans, and higher tiers raise export resolution from 1024px to 4K. Every paid plan includes watermark-free exports, commercial use and API access.

Feature highlights

  • Text-to-video and image-to-video
  • Face swap and lip sync
  • Talking photo and editing tools
  • Up to 4K export (Business)
  • API access on all paid plans
  • Commercial use on paid plans

Pros and cons

Pros

  • Low entry price on annual billing
  • Many workflows in one subscription
  • API access included from the cheapest plan

Cons

  • Export resolution capped at 1024px on Creator
  • Free plan video exports are watermarked
  • Annual plans give credits yearly, so plan your usage

Best for

Magic Hour is best suited to social creators who want several video tools (face swap, lip sync, generation) in one plan. If that matches your needs, the free plan is a low-risk way to try it.

Magic Hour comparisons

Magic Hour FAQ

Does Magic Hour have a free plan?

Yes. Free plan with daily credits; video and audio exports are watermarked (images are not).

How much does Magic Hour cost?

Magic Hour starts at $12/mo (Creator, billed yearly). Creator $12/mo yearly or $19 monthly (144,000 credits/yr, about 1.7 hours of video, 1024px). Pro $25/mo yearly or $39 monthly (300,000 credits/yr, 1472px). Business $66/mo yearly or $99 monthly (840,000 credits/yr, 4K). Annual billing saves 33-37%. Credit packs are available. The highest known plan is $99/mo (Business, monthly).

Who is Magic Hour best for?

Magic Hour is best for social creators who want several video tools (face swap, lip sync, generation) in one plan.

Does Magic Hour offer an API?

Yes, Magic Hour provides API access for developers.

Magic Hour alternatives