AI Automation · Pricing comparison
Make vs Zapier: Pricing
Make is the cheaper option ($7.989999999999998/mo less), both offer a free plan. Below we break down plans, free tiers, and value so you can decide which fits your budget and workflow.
Last checked July 24, 2026
At a glance
Make is the cheaper option ($7.989999999999998/mo less), both offer a free plan.
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Make vs Zapier: side-by-side
| Feature | Make | Zapier |
|---|---|---|
| Category | AI Automation | AI Automation |
| Pricing model | Freemium | Freemium |
| Free plan | Yes | Yes |
| Free plan details | Free plan with 1,000 operations/month. | Free plan with 100 tasks/month and basic Zaps. |
| Starting price | $12/mo (Core) | $19.99/mo (Professional, billed yearly) |
| Highest known plan | $38/mo (Teams) | $69/mo+ (Team), scaling with tasks |
| Free trial | No | No |
| Best for | Ops-minded teams with intricate workflows and a budget | Non-technical teams wanting the fastest path to working automation |
| Team support | Yes | Yes |
| API access | Yes | Yes |
| Editor rating | 4.3 / 5 | 4.3 / 5 |
Pricing and free plans
Make uses a freemium model, starting at $12/mo (Core). Operations-based pricing; annual billing discounts. Complex scenarios consume more ops. Its free plan: Free plan with 1,000 operations/month.
Zapier uses a freemium model, starting at $19.99/mo (Professional, billed yearly). Per-task billing: multi-step Zaps multiply consumption. AI Agents priced as add-ons. Its free plan: Free plan with 100 tasks/month and basic Zaps.
Which is cheaper?
If budget is the deciding factor, Make wins on entry price. If output quality or specific features matter more, weigh the feature lists below before deciding.
Make: pros and cons
Pros
- ~60% cheaper than Zapier at volume
- Powerful branching logic
- Generous ops allowances
Cons
- Steeper learning curve
- Fewer apps than Zapier
- Debugging complex scenarios takes skill
Zapier: pros and cons
Pros
- Biggest integration catalog
- Fastest to first automation
- AI agent layer included
Cons
- Per-task cost explodes at scale
- Add-ons for AI features
- Overage billing complaints
Who each tool is best for
- Best for beginners: Make — lower barrier to entry and easier to start for free or cheaply.
- Best for teams: Make.
- Make is best for: Ops-minded teams with intricate workflows and a budget.
- Zapier is best for: Non-technical teams wanting the fastest path to working automation.
Our call
Verdict
On price alone, Make is the value pick at $12/mo (Core). For most people, choose Make if you want ops-minded teams with intricate workflows and a budget, and Zapier if you want non-technical teams wanting the fastest path to working automation.
Make vs Zapier FAQ
Which is cheaper, Make or Zapier?
Make has the cheaper entry price — about $7.989999999999998/mo less. Make starts at $12/mo (Core), while Zapier starts at $19.99/mo (Professional, billed yearly).
Does Make or Zapier have a free plan?
Both offer a free plan. Make: Free plan with 1,000 operations/month. Zapier: Free plan with 100 tasks/month and basic Zaps.
Is Make or Zapier better for beginners?
Make tends to be the easier starting point thanks to its pricing and free access, though both cover the same core ai automation needs.
Which is better for teams?
Make is the stronger team pick given its collaboration support and rating.